Sarah Bretz, ContributorPrincess Cruises is adding another celebrity partner to its liquor lineup: Blake Lively. The actress and entrepreneur’s line of alcoholic Betty Booze and non-alcoholic Betty Buzz beverages is now rolling out across all 16 ships in the Princess fleet over the next several months.
Paired with the freshest herbs, spices, fruits, and more — with just the right amount of bubbles — Lively created Betty Booze and Betty Buzz with the simple idea that drinks should be held to the same standard as the food we eat. The brand makes uncomplicated and delicious drinks from homemade recipes and high-quality ingredients.
Betty Buzz is an assortment of premium gluten-free, non-alcoholic sparkling sodas and mixers made from clean ingredients. Betty Booze is a line of premium low ABV ready-to-drink canned cocktails.
Betty Booze and Betty Buzz are included in the Princess Plus and Princess Premier packages. Featured on board will be:
- Betty Booze Sparkling Bourbon with Peach Honey Mint
- Betty Booze Sparkling Tequila with Lime Shiso
- Betty Booze Sparkling Tequila with Smoky Pineapple
- Betty Buzz Sparkling Lemon Lime
- Betty Buzz Meyer Lemon
- Betty Buzz Sparkling Grapefruit
- Betty Buzz Ginger Beer
“Blake’s commitment to delivering high quality drinks with the cleanest ingredients matches our passion to delivering our guests the highest quality experiences grounded in passion, creativity and authenticity,” said John Padgett, president of Princess Cruises. “With the addition of Betty Booze and Betty Buzz to our exclusive ‘Love Line Liquors Collection,’ we are giving our guests something exciting and new while also expanding drink options to better serve modern, healthy and active lifestyle preferences.”
Lively’s Betty Booze and Betty Buzz join the collection of celebrity brands in Princess’ “Love Line Premium Liquors” collection including Pantalones Organic Tequila by Camila and Matthew McConaughey; Sláinte Irish Whiskey by Liev Schreiber; Voli 305 Vodka by Pitbull; Melarosa Sauvignon Blanc, Red Blend, and Cabernet Sauvignon by Jason Aldean; and Love Prosecco by Artist Romero Britto.
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