Sarah Bretz, ContributorMSC Cruises has announced an update to its loyalty program MSC Voyagers Club, adding a new top-level tier: MSC Voyagers Club Blue Diamond.
The new tier sits above the existing levels, which are Classic, Silver, Gold, and Diamond. It unlocks a range of exclusive benefits including:
- Flexible check-in times with priority embarkation and dedicated luggage drop-off service via the MSC Yacht Club check-in desk
- My Choice dining, allowing guests to dine anytime within the main restaurant’s hours of service
- A free Browse Wi-Fi package for one device per member
- Free shuttle bus tickets in selected ports
- Meet and greet with ship’s captain or officer
- Priority embarkation and priority access to tender boats in port
These benefits come on top of the existing Diamond tier membership benefits. Both Diamond and Blue Diamond members will be given the highest priority for a cabin upgrade, should one become available.
The Blue Diamond tier is only attainable by sailing with MSC Cruises, and not via alternative routes such as the MSC Voyagers Club Status Match Program.
Another new benefit for all MSC Voyagers Club levels is the validity of their membership, which has been extended from three to five years. This means that guests have more time to move through the membership tiers to access more benefits, only needing to cruise once every five years to retain their membership.
As well, it’s now even easier to become a MSC Voyagers Club member. Anyone can sign up, even without a current booking, giving immediate access to the MSC Voyagers Selection departures and discounts of up to 20 percent. This unlocks new savings opportunities for anyone planning a cruise. Plus, U.S. residents booking through U.S. reservation channels are automatically enrolled.
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Do you have mid to high-level status in the loyalty program of any cruise line and if so, which one? What are your thoughts on MSC’s new Blue Diamond tier? Drop us an anchor below and let us know!
