Virgin Voyages Unveils New Mermaid Design

Virgin Voyages unveils new mermaid design for its second ship, Valiant Lady. The cruise line also opens bookings for 2022 European sailings.

Virgin Voyages Unveils New Mermaid Design


Brand reveals new mermaid for second ship and opens bookings for 2022 European itineraries

WHAT: Virgin Voyages, the new lifestyle travel brand focused on delivering irresistible getaways, unveils the second design for its Valiant Lady ship. Created by artist Hillary Wilson, the new mermaid celebrates the strong, beautiful, friendly and modern embodiment of a black American woman. To coincide with the exciting announcement, bookings for Valiant Lady’s inaugural, pre-summer voyages officially open today. 

WHY: Like Scarlet Lady who came before her, Valiant Lady will feature a glamorous new mermaid at the helm. Virgin Voyages’ leading ladies, its mermaids, are an important symbol for the brand and meant to keep Sailors safe on their voyage. 

Virgin Voyages New Mermaid Design

True to Virgin Voyages’ brand design ethos, a nod to the “Modern Romance of Sailing,” the inspiration for Valiant Lady’s gorgeous new mermaid embodies the spirit of the sea. Emblazoned on the bow of the ship, Valiant Lady’s new black mermaid captures the energy of a woman moving confidently towards her dreams. 

The juxtaposition of Wilson’s background in classical art and medical drawing inspired her dynamic design. The result – a dazzling mermaid that resembles a real black woman with authentic features and characteristics. 

With diversity at the core of Virgin Voyages’ brand ideology, it was a natural move to want to honor and represent different races and nationalities by telling those stories through the mermaids. This platform allows international artists to make waves and represent different backgrounds on an expansive, global canvas.

Virgin Voyages new mermaid design

Valiant Lady is hitting the water with a splash in Spring 2022, sailing from the UK to the most gorgeous islands and cities in Europe, including late-night and overnight stays in Málaga, Palma de Mallorca, the Canary Islands, Lisbon and Belgium.

Visit for additional details and to book a voyage on one of Valiant Lady’s captivating European itineraries.

SOURCE Virgin Voyages


What do you think of Virgin Voyages new mermaid design? Do you have plans to sail on either Scarlet Lady or Valiant Lady when they debut? Drop us an anchor below to share why you are eager to test out this new cruise line.

Stay up to date with the latest cruise news and travel updates!

Heidi is a physical therapist by profession, cruise enthusiast at heart, and Princess all the time! She is a self-confessed thrill seeker, obsessive planner, and over-packer. She is always looking for the latest and greatest adventures onboard and ashore, enjoys researching top things to do in ports of call, and loves dressing up for formal nights.
Previous Post «
Next Post »
Cruiseline module – Remove Title

Virgin Voyages Unveils New Mermaid Design

Be the first one to post comment

Leave a Reply

Your email address will not be published. Required fields are marked *